Sheer Hugs - Our Story

Nurturing Affection With Love

While embarking on our parenting journey, we recognized a market gap for stylish, long-lasting high-quality yet sustainable babywear and we set out to fill it. Our founder Priyanka Bhandari created brand Sheer Hugs that resonated with her values and her vision, one that had a greater purpose beyond the status quo. She wanted to merge her profession, passion and mission to contribute to a sustainable lifestyle, and this is where she discovered her IKIGAI - her reason for living that gave her life a sense of fulfillment and significance.

As a mother to a beautiful daughter and being a marketing professional, Priyanka strongly believes that “our life experiences shape the way we act in the future”.

“SHEER HUGS” as the name implies, the fabric we use is purely organic cotton, breathable cotton, muslin, linen, hemp, modal,etc. which is gentle and smooth on young children’s skin, protecting them from irritation and skin allergies.

SHEER HUGS Baby & Childrens wear offers an ever-expanding range of products for both boys and girls committed to purity and sustainability in addition to comfort and style, employing eco-friendly resources and manufacturing techniques to create their clothes and accessories.

To top it all, we have introduced vibrantly colored, soft, synthetic-free 100% organic material clothing for pre-mature babies so that the new mothers won’t have any difficulties searching for stylish premature collection. The brand provides something for every taste and budget, whether seeking the ideal costume for a special occasion or simply wanting to update your child's wardrobe with some new, fashionable pieces. Also, there are baby essentials, a premature baby collection, and mom’s wear to make shopping a one-stop online shopping destination for all mothers.

Join us in our journey to make parenting simpler by engaging with our credible shopping platform that sells high-quality baby wears free from harmful chemicals, fashionable yet affordable. Our team is committed to providing you with chic, trendy, yet incredibly comfortable products for infants, young children, and expecting moms.

When your bundle of joy cuddles and snuggles you with the softest touch of love and tenderness, the sustainably produced ultra-soft cotton fibers and beautifully crafted designs of SHEER HUGS wear will undoubtedly brighten your day.